Research proposal on underage drinking

What exactly is brain power? We wondered the same thing. Nowhere in scientific literature can you find reference to "brain power" or any statement that provides younger drinkers can lose a certain percentage of it. The above statement, which can be found on the MADD website, represents a misinterpretation of sophisticated research.

Research proposal on underage drinking

Traffic crashes are perhaps the most visible of these dangers, with alcohol being implicated in nearly one-third of youth traffic fatalities. Underage alcohol use is also associated with violence, suicide, educational failure, and other problem behaviors.

All of these problems are magnified by early onset of teen drinking: Moreover, frequent heavy drinking by young adolescents can lead to mild brain damage. More youth drink than smoke tobacco or use other illegal drugs. Yet federal investments in preventing underage drinking pale in comparison with resources targeted mostly to youths at preventing illicit drug use.

Although it is illegal to sell or give alcohol to youths under age 21, they do not have a hard time getting it, and they often get it from adults. And when underage youths drink, they drink more heavily and recklessly than adults. In contrast, adult drinkers report usually drinking fewer than three drinks.

The committee was directed to review a broad range of federal, state, and nongovernmental programs, from environmental interventions to programs focusing directly on youth attitudes and behaviors, and to develop a cost-effective strategy to reduce and prevent underage drinking.

In conducting this review, the committee relied on the available scientific literature, including a series of papers written for the committee, public input, and its expertise. The committee conducted its work within the framework of the current national policy establishing 21 as the minimum legal drinking age in every state.

We concentrated more on population-based primary prevention approaches rather than on individually oriented approaches. Youth drink within the context of a society in which alcohol use is normative behavior and images about alcohol are pervasive.

They usually obtain alcohol—either directly or indirectly—from adults. Efforts to reduce underage drinking, therefore, need to focus on adults and must engage the society at large. The preeminent goal of the recommended strategy is to create and sustain a broad societal commitment to reduce underage drinking.

Such a commitment will require participation by multiple individuals and organizations at the national, state, local, and community levels who are in a position to affect youth decisions—including parents and other adults, alcohol producers, wholesalers and retail outlets, restaurants and bars, entertainment media, schools, colleges and universities, the military, landlords, community organizations, and youths themselves.

The nation must collectively pursue opportunities to reduce the availability of alcohol to underage drinkers, the occasions for underage drinking, and the demand for alcohol among young people.

National Adult-Oriented Media Campaign Most adults express concern about youth drinking and support public policy actions to reduce youth access to alcohol. Nonetheless, youth obtain alcohol from adults.

The first component in the strategy calls for the development of a media campaign, including rigorous formative research on effective messages, aimed at increasing specific actions by adults meant to reduce underage drinking and decreasing adult conduct that facilitates underage drinking.

The federal government should fund and actively support the development of a national media effort, as a major component of an adult-oriented campaign to reduce underage drinking. Partnership to Prevent Underage Drinking Despite laws that aim to preclude drinking by those under the age of 21, a significant amount of underage drinking occurs, generating revenues for producers, wholesalers, and retailers of alcoholic beverages, especially beer.

The alcohol industry has declared its commitment to reducing underage drinking and has invested in programs with that aim. However, the outcomes of these efforts are not always apparent, and the motives are sometimes questioned.

A partnership between the alcohol industry, government, and other private partners would facilitate a coordinated, evidence-based approach to reduce and prevent underage drinking. All segments of the alcohol industry that profit from underage drinking, inadvertently or otherwise, should join with other private and public partners to establish and fund an independent nonprofit foundation with the sole mission of reducing and preventing underage drinking.

Research proposal on underage drinking

Alcohol Advertising A substantial proportion of alcohol advertising reaches an underage audience and is presented in a style that is attractive to youths.

For example, television alcohol advertisements routinely appear on programs for which the percentage of underage viewers is greater than the percentage of underage youths in the population.

Although a clear causal link between advertising and youth consumption has not been established, youth exposure to advertising and marketing of products with particular appeal to youths should be reduced. In light of constitutional constraints on direct advertising restrictions, and to enable the industry to be responsive to public concerns about advertising, the most fruitful governmental response would be to facilitate public awareness of advertising practices.


Alcohol companies, advertising companies, and commercial media should refrain from marketing practices including product design, advertising, and promotional techniques that have substantial underage appeal and should take reasonable precautions in the time, place, and manner of placement and promotion to reduce youthful exposure to other alcohol advertising and marketing activity.

The alcohol industry trade associations, as well as individual companies, should strengthen their advertising codes to preclude placement of commercial messages in venues where a significant proportion of the expected audience is underage, to prohibit the use of commercial messages that have substantial underage appeal, and to establish independent external review boards to investigate complaints and enforce the codes.

Congress should appropriate the necessary funding for the U. Department of Health and Human Services to monitor underage exposure to alcohol advertising on a continuing basis and to report periodically to Congress and the public. The report should include information on the underage percentage of the exposed audience and estimated number of underage viewers of print and broadcasting alcohol advertising in national markets and, for television and radio broadcasting, in a selection of large local or regional markets.

Entertainment Media Since artistic expression inevitably reflects the culture in which it is embedded, it is hardly surprising that alcohol use and alcohol products are frequently displayed or mentioned in prime-time television, movies, and music.

Although the viewing or listening audiences for most of these media products are predominantly adult, some of them are disproportionately underage, and even the predominantly adult audiences inevitably include large numbers of young people.

As in the case of commercial alcohol advertising, the entertainment media have a social responsibility to eschew displays or lyrics that portray underage drinking in a favorable light or that glamorize or promote alcohol consumption in products that are targeted toward or likely to be heard or viewed by large underage audiences.

Labeling and notice requirements have been voluntarily adopted in analogous contexts.The state laws governing alcoholic drinks in New Jersey are among the most complex in the United States, with many peculiarities not found in other states' provide for 29 distinct liquor licenses granted to manufacturers, wholesalers, retailers, and for .

Research proposal on underage drinking

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Lowering the Legal Drinking Age: An Analysis of the Pros and Cons Lowering the Legal Drinking Age: An Analysis of the Pros and Cons Background.

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Since the mid ’s, the legal drinking age in the United States has been set at Oregon Health Plan (OHP) members must update their information to make sure they still qualify for health coverage. Members are usually asked to renew their information once a . Search the world's information, including webpages, images, videos and more.

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