Consumer Goods Breaking Down 'Razor-Razorblade Model' If you've ever purchased razors and their matching replacement blades, you know this business method well. The razor handles are practically free, but the replacement blades are expensive.
This section needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. February Double-edged safety razors Gillette razor and packaging, circa 's The first safety razor using the new disposable blade went on sale in In the Gillette Blue Blade, so-named because it was dipped in blue lacquer, was introduced.
It became one of the most recognizable blades in the world.
In the "twist to open" TTO design, was intuitiuted, which featured butterfly-like doors that made blade changing much easier than it had been, wherein the razor head had to be detached from the handle.
Razor handles continued to advance to allow consumer to achieve a closer shave. This was updated inwith different versions being produced to shave more closely — the degree of closeness being marked by the color of the handle tip. Inthe first adjustable razor was produced. This allowed for an adjustment of the blade to increase the closeness of the shave.
The model, in various versions, remained in production until It remained in production until A companion model the,"Knack", with a longer plastic handle, was produced from to In Europe, the Knack was sold as "Slim Twist" and "G" from toa later version known as "G" was made in England and available until A modern version of the Tech, with a plastic thin handle, is still produced and sold in several countries under the names 7 O'clock, Gillette, Nacet, Minora, Rubie and Economica.
Discontinued products Techmatic was a single blade razor introduced in the mids. It featured a disposable cartridge with a razor band which was advanced by means of a lever.
This exposed an unused portion the band and was the equivalent of five blades. Adjustable Techmatic was a version of the Techmatic dating from The adjustable version featured user-selection of shave closeness on the cartridge.
The adjustable version was interchangeable with the non-adjustable version. Both versions of the Techmatic and their cartridges have been discontinued. Trac II was the world's first two-blade razor, debuting in Gillette claimed that the second blade cut the number of strokes required and reduced facial irritation.
Trac II Plus was an identical model but adds a lubricating strip at the top of the blade. The blades and handles were interchangeable. Atra known as the Contour, Slalom, Vector in some markets was introduced in and was the first razor to feature a pivoting head, which Gillette claimed made it easier for men to shave their necks.
Atra Plus featured a lubricating strip, dubbed Lubra-Soft. Current products Good News! Plus", which includes a lubricating strip, and the "Good News! Pivot Plus", which features a lubricating strip and a pivoting head. Gillette Sensor debuted inand was the first razor to have spring-loaded blades.
Gillette claimed the blades receded into the cartridge head, when they make contact with skin, helping to prevent cuts and allowing for a closer shave.
Gillette Blue II razor, circa The Sensor for Women was released around the same time and was nearly identical, but had a wider cartridge head. Sensor Excel was released in This featured "Microfins", a piece of rubber with slits at the bottom of the cartridge which Gillette claimed this helped to raise facial hairs, making for a closer shave.
Sensor 3 had three blades instead of two. All Sensor handles can use all Sensor cartridges. Blue II is a line of disposable razors. In Latin Americait was marketed as the Prestobarba.
Blue 3 is a line of three-blade razors, cheaper version of Sensor 3 Sensor compatible. It's only available also in disposable variant. Custom Plus is a series of disposable razors The Custom Plus comes in many varieties:Find great deals on eBay for gillette razor and blades.
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$ $ 38 FREE Shipping on eligible orders. More Buying Choices. $ (25 new offers) out of 5 stars A razor is a bladed tool primarily used in the removal of unwanted body hair through the act of shaving. Kinds of razors include straight razors, disposable razor, and electric razors..
While the razor has been in existence since before the Bronze Age (the oldest razor-like object has been dated to 18, BC), the most common types of razors in current usage are the safety razor .